Capital Refinery
Design partner program · limited cohort

Founder-led access. Three slots open.

Capital Refinery is early. We work with a small cohort of advisors, fractional CFOs, bankers, independent sponsors, founder-prep specialists, and middle-market operators to validate the Institutional Readiness methodology on real engagements. No sandbox demos. No synthetic pipeline claims. If we run the assessment, we do it on actual materials and walk through the findings directly.

What a design partner gets

What a design partner gives back

The exchange is simple. In return for early access at reduced pricing, we ask three things:

  • Honest feedback. Not endorsement. Critique of where the methodology breaks down, where the language is wrong for your audience, where the refusals are too strict or not strict enough, where the artifact misses something a real reviewer would catch.
  • A real engagement. One actual deal, portfolio position, or business preparing for an institutional review. Synthetic cases don’t stress the engine. Real ones do.
  • Permission to anonymize. If the engagement goes well, permission to write up the results in an anonymized case study (firm size, sector, outcome — never names, never identifying details). Optional on-the-record quote if the result earns it.

That’s the full ask. No equity, no exclusivity, no long-term commitment. The relationship ends when the engagement ends, unless both sides want to continue.

Who fits

The design-partner cohort is intentionally cross-role. The methodology is used in different shapes by different people, and the early validation needs to span them. Strong fits:

Separate from the paid wedge offers

The design-partner program is one path. The paid offers are the other. They coexist cleanly:

  • Design partner cohort (this page). Three slots. Reduced pricing. Methodology feedback expected. We select.
  • Readiness Gap Review ($4,500). Open. Self-serve. Five business days. Top-five blockers a sophisticated reviewer would surface first.
  • Modernization Impact Review ($3,500 + $2,500). Open. Self-serve. Independent measurement layer attached to a partner’s engagement.

If the cohort is full and the timeline is now, the paid surfaces are the right path. Nothing about the artifact differs — only the relationship terms and the price.

Apply

Apply to the design-partner cohort.

Every application lands directly in the founder’s inbox. We read every one and respond personally within one business day. There is no sales loop, no qualifier call, no automated nurture sequence. Either we’re a fit for the engagement you’re describing or we’re honest that we’re not.

If you’d rather talk first, the founder Calendly is on the contact page.

Founder reads every application personally. One business day.

Audit the methodology before you apply.

The doctrine is consolidated on one page. Read it, find what you'd refuse to accept, then apply with that critique.

Duaine McDonald — founder of Capital Refinery
Founder-led access
Duaine McDonald

Built by Duaine McDonald, an AI strategist and fractional Chief AI Officer with 20+ years across enterprise automation, transformation, governance, and AI strategy. The consulting practice runs separately as Enterprise Refinery; Capital Refinery is the software layer that came out of those conversations — the institutional measurement artifact operating companies, advisors, and investment teams kept asking for and could not find anywhere else. Early engagements are reviewed directly by the founder.

Proof without customer theater

Capital Refinery is early. We do not show customer logos we have not earned.

Instead, we show the methodology, two fixture-based proof cases (one per audience), the verification flow, and the live artifacts a buyer, lender, board reviewer, or advisor would inspect. Most early-stage products would invent a logo wall. We refuse on purpose — the same discipline that makes the artifact credible.